Italy's store for appliances, telephony and tech — rebuilt from the ground up.
Onebby had earned its place as one of Italy's top 3 stores for low prices on appliances, telephony, and tech. Their existing platform couldn't keep up with a 20,000+ product catalog, a demanding customer base, and the need for flexible payments at checkout. We rebuilt everything — the storefront, the admin back-office, the API layer, the database, and native iOS and Android apps — as one unified commerce platform.
Real product interfaces — dashboard, website, and the four mobile apps that run a city.
01
E-Commerce Website
A complete rebuild of the Onebby storefront — fast, fully responsive, and built to showcase more than 20,000 products with precision.
Appliances, telephony, and tech in one catalog
Brand partners including Samsung, Hoover, Candy, Beko, Indesit, and Haier
Top offers, promotions, and Feedaty review ratings
Storefront — catalog, offers & discovery
02
iOS & Android Apps
Native mobile apps bringing the full Onebby shopping experience to smartphones — with every payment method supported.
Product discovery, offers, and countdown promotions
Same seamless checkout as the web
Every payment gateway available on mobile
Native apps — shop anywhere
03
Admin Dashboard
A custom back-office for running the entire store from one place.
Product management and inventory control
Order tracking and promotions
Real-time analytics
04
APIs & Database
A robust REST API layer and an optimized database designed to handle the full Onebby catalog at scale.
Built for 20,000+ products
Real-time inventory and order sync
Shared foundation for web and mobile
10+ ways to pay — zero checkout friction
Italian shoppers expect choice. From installment plans to crypto, every payment method Onebby's customers could want is integrated — so no sale is lost at checkout.
PayPal and PayPlug
Scalapay, Floa, and Findomestic financing
Apple Pay and Google Pay
Bitcoin and bank transfer
Credit and debit cards
A modern stack for a modern store
Frontend
Next.js, React, and CSS Modules for the web, with Swift and Flutter delivering the native mobile experience.
Backend
Node.js, Python, a REST API, and a database built to handle real-time inventory and a growing customer base.
Admin Back-Office
Custom product, order, inventory, and promotion tools with live analytics for the store team.
Payment Ecosystem
More than ten gateways — wallets, cards, BNPL, financing, crypto, and mobile pay — all available on web and app.
Catalog at Scale
An architecture designed for more than 20,000 products without sacrificing speed or reliability.
Ongoing Partnership
More than two years of cooperation with Onebby S.r.l., continuing to grow the platform as the business expands.
